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The “20-Year Rule”: Why Property Managers Should Update Flooring Before Listing a California Home
In the fast-moving California real estate market, buyers use visible deterioration to negotiate huge price reductions. While a kitchen remodel can be complex, a simple flooring replacement offers one of the highest returns on investment (ROI) in terms of cost-to-value ratio.
We call it the “20-Year Rule.” If the main living area’s carpet, tile, or hardwood is 20 years old or older, it has likely exceeded its aesthetic life, regardless of its functional condition. Even if the flooring is pristine, its color and style are likely outdated, instantly dating the rest of the house.
The Property Manager’s Dilemma:
Option A (Selling with Old Floors): Buyers see an immediate $15,000–$25,000 renovation cost, which they will deduct from their offer, plus an additional discount for the inconvenience.
Option B (Investing in New Floors): An investment of $8,000–$12,000 in modern LVP or engineered wood can increase the perceived value by $20,000–$40,000 and greatly shorten the time on the market.
For properties over a certain age, new flooring is not an upgrade; it is a necessity to meet the modern expectations of California buyers..
Don’t let old floors kill your sale price! Contact V&S Carpet and Flooring Inc. today for a rapid, high-impact flooring replacement that guarantees your California property meets the modern market standard and maximizes your profit.
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